Built for fintech. Built in Europe. Built to execute.
Europe is complex. Expanding into it shouldn't be.
Different languages, business cultures and market dynamics demand more than a one-size-fits-all approach. With senior-level fintech expertise, firsthand experience scaling businesses across Europe, multilingual capabilities and established local networks, we turn European complexity into commercial opportunity.
From GTM and marketing to lead generation, sales and strategic partnerships, we build long-term revenue channels — faster, smarter and without the need to hire country by country.
27 Countries. 27 Markets. One Growth Team.
Fintech & Payments Expertise • Senior Operators • European Network • Multi-Market Experience • Multilingual Team
Europe Is One Opportunity. Not One Market.
Expanding into Europe means navigating different buyers, regulations, languages, financial ecosystems and routes to market.
You could spend months hiring country managers, salespeople, partnership leads, marketing teams, PR agencies and specialist advisers.
Or you can start building the market now.
We give fintech companies the local expertise, network and execution capability to validate, enter and scale European markets before committing to a full local organization.
Everything You Need to Build Your European Market.
From identifying the right markets and reaching decision-makers to building a qualified pipeline, strategic partnerships and long-term revenue channels, we become your European growth team without the time, cost and risk of building one from scratch.
Market Entry & GTM
Know where to play - and how to win.
✓ Market prioritization
✓ Market and competitor intelligence
✓ ICP and buyer validation
✓ Positioning and localization
✓ Pricing strategy
✓ Route-to-market
✓ Regulatory landscape mapping
✓ GTM strategy
Sales & Business Development
Turn European expansion into commercial conversations.
✓ Target-account strategy
✓ Decision-maker mapping
✓ Enterprise outreach
✓ Warm introductions
✓ Pipeline development
✓ Sales meetings
✓ Local representation
✓ Deal support
✓ European sales playbooks
Strategic Partnerships & Ecosystem
Get connected to the organizations that can accelerate your growth.
✓ Banks
✓ Financial institutions
✓ PSPs
✓ Fintech platforms
✓ Technology partners
✓ Distribution partners
✓ SaaS ecosystems
✓ System integrators
✓ Industry associations
✓ Strategic alliances
From identifying the right partners to opening doors and supporting negotiations.
Marketing, PR & Market Activation
Don't just enter Europe. Build your presence, reputation and demand.
✓ Regional marketing strategy
✓ Market positioning & localization
✓ Demand generation & ABM
✓ European PR & media relations
✓ Founder & executive positioning
✓ Thought leadership & content
✓ Partner & ecosystem marketing
✓ Industry commentary & market reports
✓ Speaking opportunities & podcasts
✓ Product & market launch campaigns
✓ Field marketing & local activation
✓ Campaign execution & performance
We turn your marketing strategy into local visibility, meaningful connections and commercial growth.
Events & Commercial Representation
Get into the rooms that matter.
✓ Event representation
✓ Private executive dinners
✓ C-level roundtables
✓ Conference activation
✓ Meeting programs
✓ Speaking opportunities
✓ Partner events
✓ VIP introductions
✓ Market-entry events
✓ Post-event commercial follow-up
We don't measure events by attendance. We measure them by the conversations they create.
Regulatory & Launch Ecosystem
Navigate the infrastructure behind European expansion.
Through our specialist partner network, we coordinate expertise across:
✓ Regulatory strategy
✓ Licensing
✓ Compliance
✓ AML/KYC
✓ Entity establishment
✓ Banking
✓ Issuing
✓ Acquiring
✓ Payments infrastructure
✓ Legal
✓ Tax
✓ Recruitment
One expansion strategy. One point of coordination. The right specialist for every requirement.
Regulatory, legal, tax and compliance services are provided by appropriately qualified specialist partners where required.
Why Build Five Functions When You Can Start With One Team?
Senior from Day One
You work directly with experienced fintech, commercial and growth operators, not a junior delivery team.
Fintech Specialists
We understand the ecosystem: fintech, payments, financial infrastructure, enterprise technology and the buyers within them.
European by Design
Europe isn't one homogeneous market.
Our experience spans Benelux, Nordics, DACH, UK, Poland, Southern Europe and wider European markets.
Network Before Cold Outreach
We combine targeted outbound with existing relationships across the European fintech ecosystem.
Strategy + Execution
We don't leave you with a 70-page market-entry deck. We help execute it.
Commercial + Visibility
Sales, partnerships, PR, marketing and events work together instead of operating through disconnected agencies.
Multilingual & Multicultural
European expansion requires more than translating a website.
Our team combines international experience with local market and language capabilities across Europe's key fintech markets.
Build the Market Before You Build the Team.
Traditional expansion can mean hiring:
• Country Manager
• Sales / BD
• Partnerships
• Marketing
• PR Agency
• Regulatory Specialists
And spending months recruiting before meaningful market activation begins.
We give you the capability first.
Validate → Enter → Generate Traction → Then Build
When the market is proven, we can also help you build the permanent European organization.
From European Ambition to European Revenue.
Built for Ambitious Fintech Companies.
We work particularly well with funded fintech companies with proven traction and serious European ambitions.
Payments
Payment infrastructure, orchestration, acquiring, issuing and cross-border payments.
Banking & Embedded Finance
Banking infrastructure, BaaS, embedded finance and financial platforms.
RegTech & FinCrime
Compliance, identity, KYC, AML, fraud and risk technology.
Financial SaaS
Technology serving banks, financial institutions and enterprise finance teams.
Commerce Fintech
Payments, fraud, financing and infrastructure powering global commerce.
AI × Financial Services
Technology transforming financial operations, risk, customer experience and infrastructure.
Web3 & Crypto
Blockchain infrastructure, DeFi, tokenomics, decentralized applications, crypto-native business models, fundraising strategy and investor introductions to VCs, family offices and institutional capital.
About Us
Your People on the Ground in Europe.
We're a team of senior fintech and commercial professionals with years of experience scaling businesses, developing strategic partnerships and driving growth across European markets.
We combine local market knowledge, established networks and hands-on execution to help ambitious companies turn European opportunities into real business. We don't just advise, we get involved, open doors, build relationships and work as an extension of your team.
We're entrepreneurial, approachable and genuinely passionate about connecting people and making things happen. We take your growth seriously, but believe working together should also be enjoyable.
Expanding into Europe? We'd love to hear what you're building.
Our Team
Krzysztof 'Kris' Kubiak
Founder
Kris specializes in go-to-market strategy, strategic advisory, partnerships, sales enablement, and fractional sales leadership. He helps growth-focused fintechs enter new markets, build revenue, and scale across Europe and emerging markets.
Kris previously served as Head of Partnerships at PayU, founded Unique Payments, a B2B fintech startup, and is the founder of Fintribe, a fintech community connecting innovators, investors, and professionals.
Connect with Kris:
Piotr Muszyński
Web 3 Strategic Partner
Piotr brings 13+ years in business development across TradFi & Web3, including 5+ years in a brokerage house leading sales teams.
Now active as an investor, angel, and advisor — building networks at the world’s biggest Web3 events to connect projects with capital and growth partners.
Piotr is the founder of PM Investments, and previously worked with MintLabz/Gateway, Tpro Network, EFIX Brokerage House and Santander.
Connect with Piotr:
Kasia Jamborska
Marketing Strategic Partner
Kasia specializes in fintech marketing, GTM strategy, and global growth. She’s helped startups and scale-ups across Europe and the U.S. with positioning, market entry, and aligning sales with marketing.
At ESW, she led commercial strategy across EMEA and the U.S., supporting expansion with top retail brands. At Nethone, she drove brand and marketing as the company entered new verticals and regions.
Connect with Kasia:
Reinout Rietveld
Compliance Strategic Partner
As former Regulator and Chief Compliance Officer Reinout specializes in Compliance and FEC advice, strategy, SIRA, gap assessments and implementation. He is available for board functions, strategic advice on your company’s regulatory strategy and guidance in supervision/banking processes. Reinout has gained his experience in the payment industry with Rabobank, Deutsche Bank, ABN Amro, PayU, Ingenico, De Nederlandsche Bank.
Connect with Reinout:
